La rinascita del Whisky
Whisky—or whiskey, depending on where it’s produced—has, in recent years, been at the center of a true renaissance that has captivated both longtime enthusiasts and a new generation of curious consumers. The resurgence of single malts, the emergence of small artisanal distilleries, and the rise of new interpretations from around the world all point to a phenomenon that goes far beyond a mere market trend: the rediscovery of a production culture defined by time, aging, and the quality of its raw materials.
A history spanning five centuries
The word “whisky” derives from the Gaelic “uisge beatha,” meaning “water of life,” which is a translation of the Latin phrase “aqua vitae.” The earliest written records of its production date back to the 15th century, and even today Scotland and Ireland dispute its origins, giving rise to a controversy that is even reflected in the name: “whisky” in Scotland, Canada, and Japan, and “whiskey” in Ireland and the United States. For a long time, its production remained largely clandestine. It was the Excise Act of 1823 that marked the beginning of the modern era of whisky, regulating its production and fostering the establishment of many of the historic Scottish distilleries still in operation today. A few decades later, the introduction of continuous-distillation stills and the emergence of blended whiskeys contributed to its spread throughout the world, making it one of the most popular spirits of all time.
From Blended to Single Malts
For most of the 20th century, blends dominated the global market, playing a decisive role in the success of Scotch Whisky. Over the past forty years, however, Single Malt has once again taken center stage. Today’s consumers are increasingly seeking authenticity, regional character, and uniqueness, favoring products that reflect the character of a single distillery and the region where it is located.
This rediscovery has fueled an unprecedented surge in production. Alongside the great traditional names, dozens of new distilleries have emerged, each interpreting whisky through their own distinct lens and helping to continually redefine the boundaries of the craft. From Scotland to Ireland, through Japan, the United States, and continental Europe, whisky continues to evolve while remaining true to its core values: quality, craftsmanship, and a deep connection to the land.
The selection of Proposta Spirits
The revival of whiskey is also the rediscovery of a production culture that centers on the excellence of the raw materials, artisanal expertise, and the value of aging. It is precisely this common thread that unites the Proposta Spirits selection: from Ballindalloch and The Glenturret in Scotland to Finvara in Ireland and Villa Zarri in Italy, each producer interprets these values according to their own tradition, creating spirits that reflect both the region from which they originate and the vision of those who produce them.
Ballindalloch: the return of the essence of Single Malt
In the heart of Speyside, one of the iconic regions of Scotch whisky, Ballindalloch represents one of the most authentic expressions of a return to artisanal production deeply rooted in the local terroir. Opened in 2014 on the family estate of the same name—owned by the Macpherson-Grant family since 1546—the distillery was founded with the goal of producing single malts that faithfully reflect their place of origin.
Ballindalloch is one of Scotland’s few single-estate distilleries: part of the barley used comes directly from the estate’s own fields, and production is deliberately kept limited to ensure the utmost attention is paid to every single stage of the production process. Extended fermentations, small stills, and long maturations give rise to elegant and complex whiskies that fully express the character of Speyside.
The Glenturret: over 260 years of history
Officially founded in 1763 in the Scottish Highlands, The Glenturret is considered Scotland’s oldest distillery still in operation. After more than two and a half centuries of history, The Glenturret today preserves many of the traditional production processes that have made it successful, entrusting certain steps to the experience and intuition of its master distillers. This philosophy places a premium on craftsmanship and patience. These are essential elements in shaping the aromatic profile of its Single Malts.
In recent years, the distillery has successfully embarked on a significant revitalization journey that has transformed it into a true destination dedicated to distilling and gastronomic excellence, while keeping its identity intact. Its whiskies embody all the elegance of the Highlands through refined, deep, and perfectly balanced profiles.
Finvara: the new face of Irish Whiskey
The story of Irish whiskey is probably one of the most surprising in the contemporary spirits scene. After enduring a long period of decline throughout the 20th century, Ireland is now experiencing an extraordinary period of growth, driven by new distilleries and increasingly original interpretations. Finvara was born right in the midst of this new wave of production. Its name is inspired by the legendary King of the Fairies from Irish Celtic tradition, a symbol of mystery, elegance, and magic—elements that perfectly embody the brand’s identity.
Smooth, balanced, and versatile, King of Fairies Irish Whiskey offers a contemporary take on the characteristics that have made Irish whiskey famous around the world, confirming its extraordinary ability to evolve without losing sight of its heritage.
Villa Zarri: the value of time speaks Italian
Villa Zarri represents one of the finest Italian expressions of the art of distillation. Founded in 1986 on the outskirts of Bologna by the Zarri family, the distillery has built its international reputation on the production of exceptional brandies made from Trebbiano Romagnolo wine, with aging in wood and aromatic exploration as its hallmarks.
Its production philosophy is based on the double-pass discontinuous method using Charentais copper stills, long maturation periods in French oak barrels from the Massif Central, and an almost tailor-made approach to barrel selection. This approach places the value of time and quality at its core—the very same principles that contributed to the renaissance of contemporary whiskey and that today unite some of the world’s greatest spirits.

